Search engine optimisation has changed significantly with the growth of artificial intelligence. For years, businesses focused on ranking their websites on Google and other traditional search engines to attract organic traffic. However, the introduction of AI-powered platforms such as ChatGPT, Google Gemini, Perplexity, and Microsoft Copilot has created a new way for customers to discover businesses, products, and services. Today, users are not only searching for websites through traditional search engines. They are also asking AI platforms direct questions and expecting detailed answers, comparisons, and recommendations. This shift has made it important for businesses to understand traditional SEO vs. LLM SEO and how both approaches contribute to online visibility. Traditional SEO focuses on improving website rankings in search engine results pages, while LLM SEO focuses on making brand information understandable, discoverable, and useful for large language models (LLMs). Bot...