Hiring a social media manager to manage your brand’s social media presence is a costly mistake that can cost you $100,000 or more in lost productivity while they work. How does it come to this? The problem lies in the unknown, lack of familiarity and hope you have when you start. As a former CEO of a PR agency with a social media team, I offer three reasons to consider a hiring a social media agency: Experience From Silicon Valley to the South. With the rapid growth in the social media scene, you must have an agency that is equipped to handle the plethora of companies operating on social media. Think all businesses should create their own websites, create a Facebook Page, or a YouTube Channel? In my opinion, no! With social media, you have to roll with the punches. Social media comes with perils, so hire someone with experience with managing your brand’s social media presence. No matter what you’re doing on social media, you can come to the agency for expertise, and that is an ed